Management Team

Our management team is personally committed to going the extra mile and striving for full customer satisfaction.

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Boaz Roseman

Chief Executive Officer

Boaz Roseman holds an EMBA in Business Management specializing in Strategy from the Hebrew University of Jerusalem. Boaz brings over 15 years of experience in industrial global management and held several high level positions the most recent of which as Director of the fiber division at Nilit Ltd. He specializes in operational excellence, introducing innovation and streamlining the supply chain to balance the needs of customers with the capacity and ability of the company.


Asaf Shafrir

VP of Sales & Marketing

Asaf Shafrir is the VP of Sales and Marketing. He joined A.L. Group in 2015, and has over 17 years of experience in international sales. Asaf holds a degree in Political Science and Economics from Tel Aviv University.


Asaf Britchner

Chief Financial Officer

Asaf Britchner serves as Chief Financial Officer, since 2018. Prior to this position , Asaf has successfully filled the role of Corporate Financial Controller for 6 years, he has an extensive hands-on experience in the finance field and in global enterprises Asaf holds a B.A.in Business Management from the College of Management. and is a Certified Public Accountant


Avi Pollak

VP of Development and Engineering

Avi Pollak is the VP of R&D and Engineering. He has extensive experience in product and production equipment development for the semiconductor, medical and automation industries. Avi holds a B.Sc. degree in Mechanical Engineering as well as a M.Sc. degree in System Engineering from the Technion, the Israeli Institute of Technology

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